:root {
  color-scheme: dark;
  --bg: #1e1f21;
  --text: #f5f5f5;
  --muted: #b1b1b1;
  --subtle: #909191;
  --line: #373839;
  --accent: #00c39a;
  --light: #f7f7fa;
  --body: 1200px;
  --gutter: 40px;
  --section-space: 120px;
}
* {
  box-sizing: border-box;
}
html {
  scroll-behavior: smooth;
  scroll-padding-top: 32px;
  overflow-x: clip;
  overscroll-behavior-x: none;
}
body {
  width: 100%;
  overflow-x: clip;
  overscroll-behavior-x: none;
  margin: 0;
  background: var(--bg);
  color: var(--text);
  font-family: CaseStudy, Roboto, Arial, sans-serif;
  font-size: 16px;
  line-height: 1.45;
  font-weight: 300;
}
.desktop-canvas {
  width: 100%;
  min-width: 0;
}
a {
  color: inherit;
  text-decoration: none;
}
button {
  font: inherit;
}
a:hover {
  color: var(--accent);
}
:focus-visible {
  outline: 3px solid var(--accent);
  outline-offset: 6px;
}
img,
video {
  display: block;
  max-width: 100%;
  height: auto;
}
figure,
p,
h1,
h2,
h3,
h4,
dl,
dd {
  margin: 0;
}
h1,
h2,
h3,
h4,
strong,
b {
  font-weight: 600;
}
h2 {
  font-size: 24px;
  line-height: 1.3;
}
h3 {
  font-size: 20px;
  line-height: 1.4;
}
h4 {
  font-size: 16px;
  line-height: 1.4;
}
p + p {
  margin-top: 22px;
}
ul {
  padding-left: 22px;
  margin: 12px 0;
}
li + li {
  margin-top: 7px;
}
.wrap {
  width: min(var(--body), calc(100% - var(--gutter) * 2));
  margin-inline: auto;
}
.section {
  padding-block: var(--section-space);
}
.eyebrow {
  font-size: 14px;
  letter-spacing: 1.2px;
  color: var(--accent);
  font-weight: 600;
  margin-bottom: 12px;
}
.muted {
  color: var(--muted);
}
.small {
  font-size: 16px;
  color: var(--subtle);
}
.green {
  color: var(--accent);
}
.section-title {
  font-size: 48px;
  line-height: 1.15;
  letter-spacing: -1.5px;
}
.two-col {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 64px;
}
.three-col {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 32px;
}
.two-col > *,
.three-col > * {
  min-width: 0;
}
.lead {
  font-size: 21px;
  line-height: 1.4;
  color: var(--muted);
}
.divider {
  border-top: 1px solid var(--line);
}
.skip-link {
  position: absolute;
  left: 24px;
  top: -100px;
  z-index: 10;
  padding: 12px 20px;
  background: var(--text);
  color: var(--bg);
}
.skip-link:focus {
  top: 20px;
}
/* The hero keeps its layout without an MP4. Configure the source in media.js. */
.hero {
  position: relative;
  isolation: isolate;
  background: #1e2020 url("/page1/assets/hero-background.png") center bottom /
    cover no-repeat;
  overflow: hidden;
}
/* Shared header geometry and fonts live in /shared/site.css. */
.site-header {
  --header-muted: #909191;
  --header-accent: #00c39a;
}
.hero-grid {
  display: grid;
  grid-template-columns: minmax(0, 854px) minmax(240px, 1fr);
  gap: 36px;
  padding-top: 60px;
  padding-bottom: 32px;
  align-items: start;
}
.hero-kicker {
  font-size: 11.5pt;
  line-height: 24px;
  letter-spacing: 1px;
  font-weight: 200;
  color: #e0e0e0;
  margin-bottom: 8px;
}
.hero-grid > div:first-child {
  padding-left: 6px;
}
h1 {
  font-family: Archivo, CaseStudy, Arial, sans-serif;
  font-weight: 700;
  font-size: 46pt;
  line-height: 74px;
  letter-spacing: -0.65px;
}
.project-meta {
  display: grid;
  grid-template-columns: 253px 152px 117px 230px;
  gap: 24px;
  margin-top: 96px;
  font-weight: 200;
  color: #f5f5f5;
}
.project-meta dt {
  font-size: 14px;
  line-height: 20px;
  color: #808282;
  font-weight: 700;
  margin-bottom: 10px;
}
.project-meta dd {
  font-size: 18px;
}
.hero-media {
  position: relative;
  width: min(314px, calc((100svh - 188px) * 0.483821));
  max-width: 100%;
  margin: 0 auto;
  border-radius: 46px;
  overflow: hidden;
  aspect-ratio: 314/649;
  box-shadow: 0 35px 70px #0005;
}
.hero-media img,
.hero-media video {
  width: 100%;
  height: 100%;
  object-fit: contain;
}
/* The supplied 1080×1920 MP4 includes black padding around the phone.
   Display its 816×1686 phone region at (132, 120), preserving its scale. */
.hero-media video {
  position: absolute;
  width: 132.352941%;
  height: 113.879004%;
  max-width: none;
  left: -16.176471%;
  top: -7.117438%;
}
.hero-media video[hidden] {
  display: none;
}
.impact {
  padding-block: var(--section-space);
}
.metrics {
  display: grid;
  grid-template-columns: 1.3fr 1fr 0.95fr;
  margin-top: 40px;
  padding-bottom: 28px;
  border-bottom: 1px solid var(--line);
}
.metric {
  padding-inline: 34px;
  border-right: 1px solid var(--line);
  min-width: 0;
}
.metric:first-child {
  padding-left: 0;
}
.metric:last-child {
  border: 0;
  padding-right: 0;
}
.metric h3 {
  font-size: 15px;
  color: var(--accent);
  margin-bottom: 28px;
}
.metric-row {
  display: flex;
  gap: 20px;
  align-items: start;
}
.metric-value {
  font-size: 64px;
  line-height: 1.1;
  font-weight: 600;
  letter-spacing: -1.5px;
  white-space: nowrap;
}
.metric-value small {
  font-size: 30px;
  letter-spacing: 0;
}
.metric-detail {
  padding-top: 10px;
}
.metric-detail strong {
  font-size: 32px;
  line-height: 1;
  white-space: nowrap;
}
.metric p {
  font-size: 14px;
  color: var(--muted);
  margin-top: 18px;
  line-height: 1.4;
}
.months {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 18px;
}
.months > div + div {
  padding-left: 18px;
  border-left: 1px solid var(--line);
}
.months strong {
  display: block;
  font-size: 32px;
  margin-block: 5px;
}
.months span {
  font-size: 14px;
  color: var(--muted);
}
.stakes {
  margin-top: 96px;
  gap: 100px;
}
.stakes h2 {
  margin: 8px 0 28px;
}
.stakes p {
  font-size: 21px;
  color: var(--muted);
}
.journey {
  background: var(--light);
  color: #363636;
  padding-block: var(--section-space);
  overflow: hidden;
}
.journey .lead {
  color: #565656;
}
.journey h2 {
  margin: 8px 0;
}
.journey h3 {
  font-size: 16px;
  margin-top: 40px;
}
.journey-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr) 1.15fr 1.35fr;
  gap: 32px;
  margin-top: 44px;
  align-items: start;
}
.journey figure figcaption {
  text-align: center;
  font-weight: 500;
  margin: 0 0 24px;
  font-size: 16px;
}
.journey figure img {
  width: 100%;
  max-width: 222px;
  margin: auto;
}
.journey .long-form img {
  max-width: 247px;
}
.journey-issues h4 {
  color: #009b78;
}
.journey-issues ol {
  padding: 0;
  list-style: none;
  counter-reset: issue;
}
.journey-issues li {
  counter-increment: issue;
  display: flex;
  gap: 18px;
  margin: 24px 0 34px;
  font-size: 16px;
}
.journey-issues li:before {
  content: "0" counter(issue);
  color: #00a886;
  font-size: 16px;
  font-weight: 600;
}
.approach {
  padding-block: var(--section-space);
  grid-template-columns: 0.8fr 1.2fr;
}
.approach ol {
  list-style: none;
  padding: 16px 0 0;
  margin: 0;
  counter-reset: step;
}
.approach li {
  display: flex;
  gap: 24px;
  counter-increment: step;
  font-size: 28px;
  font-weight: 600;
  line-height: 1.4;
  margin-bottom: 44px;
}
.approach li:before {
  content: "0" counter(step);
  font-size: 18px;
  color: var(--accent);
  padding-top: 7px;
}
.step-heading {
  margin-bottom: 44px;
}
.step-heading h2 {
  font-size: 24px;
}
.step {
  padding-bottom: 0;
}
.step.divider {
  padding-top: var(--section-space);
}
.step .why {
  margin-bottom: 26px;
}
.direction.two-col {
  gap: 0;
  border-bottom: 1px solid var(--line);
}
.direction article {
  padding: 0 40px 40px 0;
}
.direction article + article {
  padding-left: 40px;
  padding-right: 0;
  border-left: 1px solid var(--line);
}
.direction h4 {
  margin-bottom: 10px;
}
.direction p {
  color: var(--muted);
}
.comparison {
  display: grid;
  grid-template-columns: 1fr 1fr 2fr;
  gap: 40px;
  padding-top: 40px;
}
.comparison h3 {
  margin-bottom: 28px;
}
.comparison .option {
  min-width: 0;
}
.comparison .option-copy {
  min-height: 220px;
  margin-bottom: 32px;
}
.comparison .option p {
  color: var(--muted);
  font-size: 14px;
  line-height: 1.4;
}
.comparison .option p + p {
  margin-top: 20px;
}
.badge {
  display: inline-block;
  background: #606162;
  border-radius: 30px;
  padding: 6px 17px;
  font-size: 14px;
  font-weight: 600;
  margin-right: 10px;
  color: #fff;
}
.badge.green {
  background: #155647;
  color: #d9fff4;
}
.badge.red {
  background: #6a292d;
}
.option h4 {
  font-size: 14px;
  margin-bottom: 15px;
}
.option .badge {
  font-size: 12px;
  padding: 5px 14px;
}
.comparison-decision-title {
  grid-column: 2 / -1;
  grid-row: 1;
}
.comparison > .option:nth-of-type(1) {
  grid-column: 1;
  position: relative;
}
.comparison > .option:nth-of-type(1)::after {
  content: "";
  position: absolute;
  top: -40px;
  bottom: 0;
  right: -12px;
  border-right: 1px solid var(--line);
}
.comparison > .option:nth-of-type(2) {
  grid-column: 2;
}
.comparison .phone {
  max-width: min(256px, 100%);
}
.phone {
  margin-inline: auto;
  object-fit: contain;
  width: 100%;
  max-width: min(300px, var(--native-width, 300px));
}
.phone-pair {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 36px;
}
.phone-pair figcaption,
.phone-caption {
  font-size: 15px;
  text-align: center;
  margin-bottom: 22px;
}
.comparison .problem-phone {
  margin-top: 40px;
}
/* Share heading, copy, caption and image rows across all four screens.
   Image alignment must not depend on how many lines each description has. */

.comparison {
  grid-template-columns: repeat(4, minmax(0, 1fr));
  grid-template-rows: repeat(5, auto);
  row-gap: 0;
}
.comparison > .option {
  display: grid;
  grid-row: 1 / span 5;
  grid-template-rows: subgrid;
  align-items: start;
}
.comparison > .option:last-child {
  grid-column: 3 / span 2;
}
.comparison .option-copy {
  grid-row: 2;
  min-height: 0;
}
.comparison > .option:nth-of-type(n + 2) .option-copy {
  display: grid;
  grid-template-rows: auto minmax(80px, auto) auto;
  align-content: start;
}
.comparison > .option > .phone-caption {
  grid-row: 3;
  align-self: end;
}
.comparison > .option > .phone {
  grid-row: 4;
  margin-top: 0;
}
.comparison .phone-pair {
  position: relative;
  grid-row: 3 / span 3;
  grid-template-rows: subgrid;
  row-gap: 0;
}
.comparison .phone-pair > figure {
  display: grid;
  grid-row: 1 / span 3;
  grid-template-rows: subgrid;
  align-items: start;
}
.comparison .phone-pair > figure:first-of-type {
  grid-column: 1;
}
.comparison .phone-pair > figure:last-of-type {
  grid-column: 2;
}
.checkout-flow {
  position: absolute;
  inset: 0;
  grid-column: 1 / -1;
  grid-row: 2 / 3;
  align-self: stretch;
  width: 100%;
  height: 100%;
  min-height: 0;
  color: #00b895;
  z-index: 1;
  pointer-events: none;
}
.comparison .phone-pair figcaption {
  grid-row: 1;
  align-self: end;
}
.comparison .phone-pair .phone {
  grid-row: 2;
}
.comparison .caption-list {
  grid-row: 3;
}

.caption-list {
  color: var(--muted);
  font-size: 15px;
  margin-top: 24px;
}
.step-two {
  padding-top: var(--section-space);
}
.step-intro {
  padding-bottom: 38px;
  border-bottom: 1px solid var(--line);
  color: var(--muted);
}
.step-intro h3 {
  color: var(--text);
  margin-bottom: 18px;
}
.insights {
  padding-block: 38px;
}
.insights h3 {
  margin-bottom: 24px;
}
.insight-grid {
  display: grid;
  grid-template-columns: 0.85fr 1.2fr 1.2fr;
  border-bottom: 1px solid var(--line);
  padding-bottom: 36px;
}
.insight-grid > article {
  padding-inline: 34px;
  border-left: 1px solid var(--line);
}
.insight-grid > article:first-child {
  border: 0;
  padding-left: 0;
}
.insight-grid > article:last-child {
  padding-right: 0;
}
.insight-grid h4 {
  color: var(--accent);
  margin-bottom: 8px;
  font-size: 16px;
}
.insight-grid p {
  font-size: 16px;
  line-height: 1.4;
}
.insight-grid .small {
  font-size: 14px;
}
.bars {
  list-style: none;
  margin: 20px 0 30px;
  padding: 0;
  max-width: 300px;
  display: flex;
  flex-direction: column;
  gap: 9px;
}
.bars li {
  width: var(--bar);
  border-radius: 18px;
  background: var(--bar-color, #969798);
  color: white;
  display: flex;
  justify-content: space-between;
  font-size: 14px;
  font-weight: 600;
  line-height: 1.4;
  padding: 4px 12px;
  margin: 0;
  white-space: nowrap;
}
.bars li:first-child {
  background: #00bf96;
}
.age {
  display: flex;
  justify-content: space-between;
  gap: 12px;
  font-size: 14px;
  color: var(--subtle);
  margin-bottom: 12px;
}
.hierarchy-copy {
  margin: 24px 0 36px;
  color: var(--muted);
}
.hierarchy {
  gap: 48px;
}
.hierarchy article {
  display: grid;
  grid-template-columns: 1fr 1.05fr;
  gap: 20px;
}
.hierarchy article + article {
  border-left: 1px solid var(--line);
  padding-left: 42px;
}
.hierarchy h4 {
  margin-top: 24px;
  font-size: 16px;
}
.hierarchy ul {
  font-size: 15px;
  color: var(--muted);
}
.hierarchy .clutter {
  margin-top: 56px;
}
.hierarchy img {
  align-self: start;
}
.step-three {
  padding-block: var(--section-space);
}
.inline-heading {
  display: grid;
  grid-template-columns: 190px 1fr;
  gap: 20px;
  margin-bottom: 32px;
}
.inline-heading p {
  color: var(--muted);
}
.analysis-label {
  margin-bottom: 20px;
}
.analysis {
  border: 1px solid #4b4c4d;
  border-radius: 8px;
  padding: 24px 28px;
}
.analysis-top {
  display: grid;
  grid-template-columns: 280px minmax(0, 1fr);
  gap: 24px;
}
.cancel-count {
  display: grid;
  grid-template-columns: 96px 1fr;
  align-items: center;
  gap: 16px;
}
.cancel-total {
  font-size: 14px;
  line-height: 20px;
  color: var(--muted);
}
.cancel-total b {
  color: var(--text);
  font-weight: 500;
}
.cancel-value {
  text-align: center;
}
.cancel-value h4 {
  font-size: 14px;
  line-height: 20px;
}
.cancel-count strong {
  font-family: Archivo, CaseStudy, Arial, sans-serif;
  font-size: 68px;
  font-weight: 700;
  font-variant-numeric: tabular-nums;
  color: #fff;
  line-height: 1;
  margin-top: 10px;
  display: block;
}
.reasons {
  display: grid;
  gap: 10px;
}
.reason {
  display: grid;
  grid-template-columns: 48px 128px minmax(0, 1fr);
  gap: 12px;
  align-items: center;
}
.reason + .reason {
  border-top: 1px solid var(--line);
  padding-top: 10px;
}
.reason .number {
  font-size: 42px;
  font-weight: 200;
  line-height: 1;
}
.reason p {
  font-size: 14px;
  line-height: 18px;
  color: var(--muted);
  margin: 0;
}
.reason p:last-child {
  position: relative;
  padding-left: 14px;
}
.reason p:last-child::before {
  content: "•";
  position: absolute;
  left: 0;
}
.interview-quotes {
  display: grid;
  grid-template-columns: 280px minmax(0, 1fr) minmax(0, 1fr);
  gap: 24px;
  border-top: 1px solid var(--line);
  padding-top: 24px;
  margin-top: 24px;
  font-size: 14px;
  color: var(--muted);
}
.interview-summary {
  display: grid;
  grid-template-columns: 48px minmax(0, 1fr);
  gap: 16px;
  align-items: start;
}
.interview-icon {
  width: 48px;
  height: 48px;
  margin-top: 3px;
}
.interview-summary p {
  font-size: 14px;
  line-height: 18px;
  margin: 0;
}
.interview-label .small {
  font-size: 12px;
}
.interview-label {
  align-self: center;
}
.interview-quotes h4 {
  font-size: 14px;
  color: var(--text);
  margin-bottom: 8px;
}
.turning-point {
  background: var(--light);
  color: #111;
  padding-block: var(--section-space);
}
.turning-point .two-col {
  align-items: start;
  grid-template-columns: 1.15fr 1fr;
  gap: 80px;
}
.turning-point .section-title {
  font-family: Archivo, CaseStudy, Arial, sans-serif;
  font-weight: 700;
  font-size: 48px;
}
.turning-point p {
  font-size: 16px;
}
.turning-point .conclusion {
  font-size: 21px;
  font-weight: 600;
  margin-top: 40px;
}
.turning-point .green {
  color: #009e7d;
}
.transparency {
  padding-top: var(--section-space);
}
.transparency-intro {
  display: grid;
  grid-template-columns: 340px 1fr;
  gap: 32px;
  margin-bottom: 52px;
}
.transparency-intro p {
  color: var(--muted);
}
.transparency-intro h3 {
  font-size: 18px;
}
.prototypes {
  gap: 0;
  grid-template-rows: auto auto auto;
}
.prototype {
  display: grid;
  grid-row: 1 / span 3;
  grid-template-rows: subgrid;
  align-items: start;
  padding: 0 18px 18px;
  border-left: 1px solid var(--line);
  border-top: 1px solid var(--line);
}
.prototype:first-child {
  border-left: 0;
}
.prototype > h3 {
  text-align: left;
  padding-top: 26px;
  margin-bottom: 28px;
}
.prototype-copy {
  display: grid;
  grid-template-rows: 20px 48px 1fr;
  align-self: stretch;
  min-height: 0;
  font-size: 14px;
  line-height: 1.45;
  padding-bottom: 22px;
  position: relative;
}
.prototype-copy::after {
  content: "";
  position: absolute;
  bottom: 0;
  left: -18px;
  right: -18px;
  border-bottom: 1px solid var(--line);
}
.prototype-copy h4 {
  font-size: 14px;
}
.prototype-copy p {
  color: var(--subtle);
  margin-top: 6px;
}
.pros-cons {
  padding: 0;
  list-style: none;
  color: var(--subtle);
  font-size: 14px;
  margin-top: 22px;
}
.pros-cons li {
  position: relative;
  padding-left: 24px;
}
.pros-cons li:before {
  content: "✓";
  position: absolute;
  left: 0;
  top: 3px;
  width: 15px;
  height: 15px;
  display: grid;
  place-items: center;
  border-radius: 50%;
  background: #8ee5d0;
  color: #1e2020;
  font-size: 12px;
  line-height: 1;
  font-weight: 600;
}
.pros-cons .con:before {
  content: "×";
  background: #d97878;
}
.prototype img {
  max-width: 204px;
  margin: 42px auto 0;
  border-radius: 24px;
}
.final-design {
  border-top: 1px solid var(--line);
  margin-top: 90px;
  padding-top: 40px;
}
.final-design-label {
  text-align: center;
}
.shipped {
  padding-top: 34px;
  column-gap: 112px;
  row-gap: 0;
  max-width: 936px;
  margin-inline: auto;
  grid-template-rows: auto auto auto;
}
.shipped article {
  display: grid;
  grid-row: 1 / span 3;
  grid-template-rows: subgrid;
  align-items: start;
}
.shipped h3 {
  font-size: 16px;
  color: var(--accent);
}
.shipped p {
  font-size: 14px;
  margin-top: 8px;
}
.shipped img {
  width: auto;
  height: 548px;
  max-width: 100%;
  object-fit: contain;
  margin: 32px 0 0 8px;
}
.results {
  --text: #172923;
  --muted: #4d5d56;
  --subtle: #58675f;
  --line: #ccd6d0;
  --accent: #007d62;
  color-scheme: light;
  color: var(--text);
  background: #f1f5f2;
  margin-top: var(--section-space);
  padding-block: var(--section-space);
}
.result-grid {
  display: grid;
  grid-template-columns: minmax(0, 0.85fr) minmax(0, 1.4fr);
  gap: 48px;
  align-items: start;
}
.result-chart {
  display: grid;
  grid-template-columns: 1fr;
  gap: 20px;
  align-items: start;
}
.result-summary {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 20px;
}
.result-summary h3 {
  font-size: 14px;
  line-height: 20px;
  min-height: 40px;
  color: var(--muted);
}
.result-growth {
  font-size: 36px;
  font-weight: 700;
  line-height: 1.2;
  margin-top: 8px;
}
.result-speed {
  margin-top: 0;
}
.result-speed strong {
  font-size: 36px;
}
.result-speed span {
  display: block;
  margin-top: 8px;
  font-size: 24px;
  line-height: 1.2;
  white-space: nowrap;
}
.result-period {
  font-size: 12px;
  color: var(--subtle);
  margin-top: 12px;
  text-align: center;
}
.result-chart img {
  width: 320px;
  margin: 0 auto;
}
.result-details {
  border-left: 1px solid var(--line);
  padding-left: 40px;
}
.result-details > h2 {
  font-size: 28px;
  line-height: 36px;
}
.result-details h3 {
  font-size: 18px;
}
.quantities {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 24px;
  margin-top: 24px;
  text-align: left;
}
.quantity-item {
  display: grid;
  grid-template-columns: 1fr;
  gap: 10px;
  align-items: center;
  padding: 0 0 20px;
}
.quantity-item h4 {
  grid-column: 1;
  font-size: 14px;
  font-weight: 500;
  color: var(--muted);
}
.quantity-item p {
  margin: 0;
  font-variant-numeric: tabular-nums;
}
.quantity-value {
  grid-column: 1;
  grid-row: 2;
  display: flex;
  align-items: baseline;
  gap: 12px;
  white-space: nowrap;
}
.quantity-before {
  font-size: 20px;
  color: var(--subtle);
}
.quantity-arrow {
  font-size: 18px;
  color: #708178;
}
.quantity-after {
  font-size: 36px;
  line-height: 1.2;
  color: var(--text);
}
.quantity-change {
  grid-column: 1;
  grid-row: 3;
  display: flex;
  align-items: baseline;
  gap: 8px;
  padding: 8px 12px;
  justify-self: start;
  border-radius: 6px;
  background: #dcece3;
  text-align: left;
}
.quantity-change strong {
  display: block;
  color: #006e50;
  font-size: 20px;
  white-space: nowrap;
}
.quantity-change span {
  display: block;
  font-size: 12px;
  line-height: 18px;
  color: #406451;
}
.result-insights {
  margin-top: 12px;
  border-top: 1px solid var(--line);
  padding-top: 24px;
}
.result-insights header {
  display: flex;
  flex-wrap: wrap;
  justify-content: space-between;
  gap: 8px;
  margin-bottom: 20px;
}
.result-insights header .small {
  font-size: 12px;
  line-height: 18px;
}
.result-insights h4 {
  font-size: 14px;
  font-weight: 500;
  margin-top: 0;
  line-height: 20px;
}
.result-insight-row {
  display: grid;
  grid-template-columns: 150px minmax(0, 1fr);
  gap: 20px;
  margin-top: 18px;
}
.result-insights p {
  font-size: 14px;
  line-height: 20px;
  color: var(--subtle);
  margin-top: 0;
}
.reflections {
  padding-top: var(--section-space);
}
.reflection-heading {
  display: grid;
  grid-template-columns: 0.85fr 1.4fr;
  gap: 64px;
  align-items: center;
  margin-bottom: 54px;
}
.reflection-list {
  list-style: none;
  padding: 0;
  counter-reset: reflection;
}
.reflection-list li {
  display: grid;
  grid-template-columns: 48px 0.85fr 1.4fr;
  gap: 24px;
  counter-increment: reflection;
  border-bottom: 1px solid var(--line);
  padding: 32px 10px;
  margin: 0;
}
.reflection-list li:last-child {
  border: 0;
}
.reflection-list li:before {
  content: "0" counter(reflection);
  display: grid;
  place-items: center;
  border-radius: 50%;
  width: 44px;
  height: 44px;
  background: #898a8b;
  font-weight: 600;
  font-size: 18px;
}
.reflection-list p {
  color: var(--muted);
  font-size: 16px;
}
.project-nav {
  display: grid;
  grid-template-columns: 1fr 1fr;
  border-block: 1px solid #777;
  margin-top: var(--section-space);
  margin-bottom: var(--section-space);
  padding: 64px 100px;
  gap: 40px;
}
.project-nav a {
  display: flex;
  flex-direction: column;
  gap: 8px;
  font-size: 18px;
}
.project-nav a:last-child {
  text-align: right;
}
.project-nav strong {
  font-size: 22px;
}
.project-nav span {
  color: var(--muted);
}

.comparison {
  column-gap: 48px;
}
.hero-grid h1 {
  width: 870px;
  max-width: calc(100% + 16px);
}

@media (prefers-reduced-motion: reduce) {
  html {
    scroll-behavior: auto;
  }
}

[hidden] {
  display: none !important;
}

/* Keep prototype images within their comparison columns. */
.prototype img {
  width: 204px;
  max-width: 100%;
}

/* Desktop copy stays at a fixed size with intentional phrase breaks. */
.hero-grid h1 {
  text-wrap: wrap;
}
.project-meta dd {
  line-height: 29px;
}
.project-meta > div:first-child dd {
  line-height: 25px;
}
.project-meta > div:not(:first-child) dd {
  font-size: 19px;
  position: relative;
  top: -2px;
}
.project-meta > div:last-child dd {
  letter-spacing: 0.3px;
}
.text-unit {
  white-space: nowrap;
}

/* The 1200px measure keeps the design's inline desktop comparisons. */
.metric {
  padding-inline: 24px;
}
.metric-row {
  flex-wrap: nowrap;
}
.metric-value small {
  display: inline-block;
}
.comparison {
  column-gap: 24px;
}
@media (max-width: 1279px) {
  .metric-row {
    flex-wrap: wrap;
  }
  .result-grid {
    grid-template-columns: 320px minmax(0, 1fr);
    gap: 32px;
  }
  .result-summary {
    grid-template-columns: 1fr;
    gap: 16px;
  }
  .result-summary > div {
    display: grid;
    grid-template-columns: minmax(0, 1fr) auto;
    gap: 12px;
    align-items: center;
  }
  .result-growth,
  .result-speed span {
    margin-top: 0;
  }
  .result-summary h3 {
    min-height: 0;
  }
  .result-details {
    padding-left: 24px;
  }
  .quantity-value {
    gap: 8px;
  }
  .result-insight-row {
    grid-template-columns: 130px minmax(0, 1fr);
    gap: 16px;
  }
  .project-meta {
    grid-template-columns: minmax(253px, 1fr) minmax(230px, 1fr);
    gap: 28px 24px;
    margin-top: 60px;
  }
  .hero-grid h1 {
    max-width: 100%;
  }
  .two-col,
  .turning-point .two-col {
    gap: 40px;
  }
  .metrics {
    grid-template-columns: 1fr 1fr;
    gap: 32px;
  }
  .metric:nth-child(2) {
    border-right: 0;
  }
  .metric:last-child {
    grid-column: 1 / -1;
    padding: 24px 0 0;
    border-top: 1px solid var(--line);
  }
  .journey-grid {
    grid-template-columns: repeat(4, minmax(0, 1fr));
    gap: 24px;
  }
  .journey-issues {
    grid-column: 1 / -1;
  }
  .hierarchy article {
    grid-template-columns: 1fr;
  }
  .hierarchy img {
    margin: 24px auto 0;
  }
  .analysis-top {
    grid-template-columns: 240px minmax(0, 1fr);
    gap: 20px;
  }
  .interview-quotes {
    grid-template-columns: 240px minmax(0, 1fr) minmax(0, 1fr);
    gap: 20px;
  }
  .reason {
    grid-template-columns: 48px 110px minmax(0, 1fr);
  }
  .transparency-intro {
    grid-template-columns: 300px minmax(0, 1fr);
  }
}
@media (max-width: 1023px) {
  .hero-grid {
    grid-template-columns: 1fr;
    gap: 48px;
  }
  .hero-grid > div:first-child {
    padding-left: 0;
  }
  .hero-grid h1 {
    width: 100%;
  }
  .hero-grid h1 br {
    display: none;
  }
  .project-meta {
    max-width: 824px;
  }
  .hero-media {
    margin-inline: auto;
  }
  .insight-grid,
  .analysis-top,
  .interview-quotes,
  .transparency-intro {
    grid-template-columns: 1fr;
  }
  .insight-grid > article {
    padding: 24px 0;
    border: 0;
  }
  .insight-grid > article + article {
    border-top: 1px solid var(--line);
  }
  .reflection-heading {
    grid-template-columns: 1fr;
    gap: 32px;
  }
  .reflection-list li {
    grid-template-columns: 48px minmax(0, 1fr);
  }
  .reflection-list li p {
    grid-column: 2;
  }
}

/* Tablet and phone layouts retain the desktop content and image proportions. */
@media (max-width: 1023px) {
  .hero-grid > *,
  .project-meta > *,
  .result-grid > *,
  .result-chart > *,
  .quantities > * {
    min-width: 0;
  }
  .result-grid {
    grid-template-columns: minmax(0, 1fr);
    gap: 40px;
  }
  .result-chart {
    grid-template-columns: minmax(0, 1fr) minmax(0, 1fr);
    align-items: center;
    gap: 32px;
  }
  .result-details {
    border-left: 0;
    border-top: 1px solid var(--line);
    padding: 32px 0 0;
  }
  .prototype-copy {
    grid-template-rows: auto auto 1fr;
  }
  .project-nav {
    padding: 40px 0;
  }
}

@media (max-width: 760px) {
  :root {
    --gutter: 20px;
    --section-space: 64px;
  }
  body { line-height: 1.4; }
  .desktop-break { display: none; }
  .hero-grid {
    grid-template-columns: minmax(0, 1fr);
    padding-top: 44px;
    padding-bottom: 48px;
    gap: 36px;
  }
  .hero-grid h1 {
    font-size: clamp(32px, 8.5vw, 44px);
    line-height: 1.15;
    letter-spacing: -0.7px;
    text-wrap: pretty;
  }
  .hero-kicker {
    font-size: 12px;
    line-height: 18px;
    margin-bottom: 16px;
  }
  .project-meta {
    grid-template-columns: repeat(2, minmax(0, 1fr));
    margin-top: 32px;
    gap: 24px;
  }
  .project-meta > div:first-child,
  .project-meta > div:last-child { grid-column: 1 / -1; }
  .project-meta > div:first-child br { display: none; }
  .project-meta dt { font-size: 12px; margin-bottom: 8px; }
  .project-meta dd,
  .project-meta > div:first-child dd,
  .project-meta > div:not(:first-child) dd {
    font-size: 16px;
    line-height: 1.4;
    top: auto;
  }
  .text-unit { white-space: normal; }
  .hero-media {
    width: min(260px, 80%);
    border-radius: 36px;
  }
  .two-col,
  .three-col,
  .turning-point .two-col {
    grid-template-columns: minmax(0, 1fr);
    gap: 32px;
  }
  .section-title,
  .turning-point .section-title {
    font-size: clamp(30px, 7.7vw, 38px);
    line-height: 1.2;
    letter-spacing: -0.7px;
  }
  .lead,
  .stakes p,
  .turning-point .conclusion { font-size: 18px; line-height: 1.4; }
  .eyebrow { font-size: 12px; letter-spacing: 1.2px; }
  .metrics {
    grid-template-columns: minmax(0, 1fr);
    gap: 0;
    margin-top: 24px;
    padding-bottom: 0;
  }
  .metric,
  .metric:first-child,
  .metric:last-child {
    padding: 24px 0;
    border: 0;
    grid-column: auto;
  }
  .metric:first-child { padding-top: 0; }
  .metric + .metric { border-top: 1px solid var(--line); }
  .metric h3 { margin-bottom: 16px; }
  .metric-row { flex-direction: column; gap: 12px; }
  .metric-value { font-size: 48px; }
  .metric-value small { font-size: 24px; }
  .metric-detail { padding: 0; }
  .metric-detail strong,
  .months strong { font-size: 28px; }
  .metric p { margin-top: 12px; }
  .stakes { margin-top: 48px; gap: 40px; }
  .stakes h2 { margin-bottom: 20px; }
  .journey-grid {
    grid-template-columns: repeat(2, minmax(0, 1fr));
    gap: 32px 16px;
    margin-top: 28px;
  }
  .journey-grid > * { min-width: 0; }
  .journey figure figcaption { font-size: 14px; min-height: 40px; margin-bottom: 16px; }
  .journey .long-form { padding-top: 56px; }
  .journey-issues { grid-column: 1 / -1; }
  .journey-issues li { margin: 20px 0; gap: 12px; }
  .approach ol { padding-top: 0; }
  .approach li { font-size: 22px; gap: 16px; margin-bottom: 24px; }
  .approach li:last-child { margin-bottom: 0; }
  .approach li:before { font-size: 16px; padding-top: 4px; }
  .step-heading { margin-bottom: 32px; }
  .step-heading h2 { font-size: 24px; line-height: 1.3; }
  .direction.two-col { gap: 24px; }
  .direction article,
  .direction article + article { padding: 0 0 24px; border-left: 0; }

  /* Read the original problem, then each alternative, without tiny columns. */
  .comparison {
    grid-template-columns: minmax(0, 1fr);
    grid-template-rows: auto;
    gap: 32px;
    padding-top: 32px;
  }
  .comparison > .option:nth-of-type(n) {
    display: block;
    grid-column: 1;
    grid-row: auto;
    min-width: 0;
  }
  .comparison > .option:first-of-type { grid-row: 1; }
  .comparison > .option:first-of-type::after { display: none; }
  .comparison-decision-title {
    grid-column: 1;
    grid-row: 2;
    padding-top: 32px;
    border-top: 1px solid var(--line);
  }
  .comparison > .option:last-child {
    padding-top: 32px;
    border-top: 1px solid var(--line);
  }
  .comparison h3 { margin-bottom: 0; }
  .comparison > .option > h3 { margin-bottom: 24px; }
  .comparison > .option:nth-of-type(n + 2) .option-copy { display: block; }
  .comparison .option-copy { margin-bottom: 24px; }
  .comparison .option p { font-size: 16px; line-height: 1.4; }
  .comparison .option > .phone-caption { margin-bottom: 20px; }
  .comparison .phone-pair {
    grid-template-columns: repeat(2, minmax(0, 1fr));
    grid-template-rows: auto auto auto;
    column-gap: 20px;
  }
  .comparison .phone-pair figcaption { font-size: 14px; line-height: 1.4; }
  .caption-list { font-size: 14px; padding-left: 18px; margin-top: 16px; }
  .insights { padding-block: 28px; }
  .bars { max-width: 100%; }
  .hierarchy article + article { padding: 32px 0 0; border-left: 0; border-top: 1px solid var(--line); }
  .hierarchy .clutter { margin-top: 24px; }
  .hierarchy .phone { max-width: 260px; }
  .inline-heading { grid-template-columns: minmax(0, 1fr); gap: 12px; }
  .analysis { padding: 20px 16px; }
  .analysis-top { gap: 24px; }
  .cancel-count { grid-template-columns: 96px minmax(0, 1fr); }
  .reason { grid-template-columns: 48px minmax(0, 1fr); gap: 12px; }
  .reason p:last-child { grid-column: 1 / -1; padding-left: 0; line-height: 1.4; }
  .reason p:last-child::before { display: none; }
  .reason + .reason { padding-top: 20px; margin-top: 10px; }
  .interview-summary { grid-template-columns: 40px minmax(0, 1fr); gap: 12px; }
  .interview-icon { width: 40px; height: 40px; }
  .interview-summary p { line-height: 1.4; }
  .transparency-intro { gap: 16px; margin-bottom: 32px; }
  .prototypes { grid-template-rows: auto; gap: 32px; }
  .prototype {
    display: block;
    grid-row: auto;
    border-left: 0;
    padding: 0 0 24px;
  }
  .prototype > h3 { padding-top: 24px; margin-bottom: 20px; }
  .prototype-copy { display: block; padding-bottom: 24px; }
  .prototype-copy::after { left: 0; right: 0; }
  .prototype-copy p,
  .pros-cons { font-size: 16px; line-height: 1.4; }
  .prototype img { margin-top: 28px; }
  .final-design { margin-top: 48px; padding-top: 32px; }
  .shipped { grid-template-rows: auto; gap: 40px; padding-top: 28px; }
  .shipped article { display: block; grid-row: auto; }
  .shipped p { font-size: 16px; line-height: 1.4; }
  .shipped img { width: min(280px, 100%); height: auto; margin: 24px auto 0; }
  .result-chart { grid-template-columns: minmax(0, 1fr); gap: 28px; }
  .result-summary { gap: 20px; }
  .result-summary > div { grid-template-columns: minmax(0, 1fr) auto; gap: 12px; }
  .result-growth,
  .result-speed strong { font-size: 32px; }
  .result-speed span { font-size: 18px; }
  .result-details > h2 { font-size: 26px; line-height: 1.3; }
  .quantities { grid-template-columns: minmax(0, 1fr); gap: 24px; }
  .quantity-item { padding-bottom: 0; }
  .quantity-item + .quantity-item { border-top: 1px solid var(--line); padding-top: 24px; }
  .result-insights { margin-top: 28px; }
  .result-insight-row { grid-template-columns: minmax(0, 1fr); gap: 8px; margin-top: 24px; }
  .reflection-heading { gap: 20px; margin-bottom: 24px; }
  .reflection-list li { grid-template-columns: 36px minmax(0, 1fr); gap: 12px; padding: 24px 0; }
  .reflection-list li:before { width: 36px; height: 36px; font-size: 16px; }
  .project-nav { padding: 28px 0; gap: 20px; }
  .project-nav strong { font-size: 18px; }
  .project-nav span { font-size: 14px; line-height: 1.4; }
}